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The story

A perfume that is not made... but summoned from memory

In the corners of the good old days, in a corner of the nineties, passion was born

A passion that knows no noise of the times, but yearns for the warmth of memories, for the scent of my mother when she hugged me before school, for the fragrance of oud seeping from my grandmother’s room, and for a perfume that passed through my childhood like a breeze and then disappeared.

90s.aoud wasn't just an idea...it was a nostalgia being crafted

It was….. It was an attempt to contain a moment, to freeze past time in a bottle, so that it would return with each spray, alive as it was.

In a time when perfumes are plentiful, we chose rarity.
We chose to design scents not just with materials, but with memories.
To redefine luxury, not with glitter, but with honesty.
To give femininity its voice back: calm, self-sufficient, not asking for applause.

Every 90s.aoud combination is a short story. Every blend is a chapter in your unwritten memoirs. Every scent is a silent dialogue between the past and the present.

About us

A prominent Emirati brand in the perfume industry, launched in Al Ain with innovative thinking and a progressive vision aiming to achieve a new beginning in the world of perfumes

We believe that the brand promotes the perfect balance between traditional values and the spirit of the present era, which makes us offer a unique and distinctive collection of contemporary scents.

Our products are inspired by our rich heritage, giving us a unique and cultural character that meets the aspirations of tastes with elegance and attractiveness

90s.aoud Perfumes was established in Al Ain in 2019. The idea originated with me since childhood to achieve the best achievements in the world of perfumes, and thus the luxury brand “90s.aoud” was born

Our brand is distinguished by the purity and quality of its natural basic ingredients. I carefully and meticulously select these ingredients, adhering to the highest quality standards. I manufacture the aromatic materials myself to create a distinctive and special perfume